Introduction to Google Analytics 4

Google have recently released early access to their latest update to Google Analytics. If you log in and see the below, you are able to become an early adopter of Google Analytics 4. What are the differences? The main difference between Google Analytics 4 and previous versions is the event-driven data model. Google Analytics collects … Continued

Google Business Centre Short Names

Your Google short name is in essence very similar to your ‘page username’ on Facebook and provides an easy way to access your Google My Business profile for users. Google has recently introduced a new feature to the Google My Business Centre dashboard called ‘short name’. Why is it useful? It allows business owners to … Continued

Google Alerts

What are Google Alerts and how can they help your business? Google Alerts is a free content detection service provided by Google. The service is simple to use and can help suggest content for businesses looking for inspiration for SEO and social media campaigns. How does it work? The user creates an account, then sets keywords they would like to … Continued

Tracking templates in Google Ads

The tracking template When setting up a new Google Ads campaign, we should always use a tracking template. Each part of the template pulls data into Google Analytics so we can monitor how everything is performing individually. From the ads, to the individual keywords, it’s important to collect this data so you can optimise your … Continued

How to set up a website on CentOS7 server using Apache

Lets get started If a web host manager like WHM/cPanel isn’t in your budget, or you would prefer to set things up manually, you might want to think about setting up a virtual private server (VPS) with Google Cloud or AWS. At Web & Roll we have multiple servers for a variety of requirements for … Continued

Fresh content

Maintaining your website by updating your contact data, pricing, opening times and services is vital to enable you to provide potential and current customers accurate information about what your business offers, how much you charge and when these products and services are available. It is also very important for you to keep your websites design looking fresh … Continued

How to set up emails on your iPhone

Steps If you have your email login then go to step 3. If you don’t have it but have your cPanel login please follow step 2. Log in in cPanel > Go to “email accounts” > Click email account in question > Follow config steps on page Login in to webmail at using email credentials Go … Continued

What is GDPR?

What is GDPR (General Data Protection Regulation)? To cut a long story short, GDPR (General Data Protection Regulation) is going to be introduced across the EU on 25th May 2018 to prevent people’s data being used or harvested without their permission. If your website or application uses web forms, sell’s products, or collects any kind personal … Continued

Would live chat benefit your business?

Intro Live chat is a facility on your website that enables you to engage with visitors on a real-time, live basis. A live chat facility allows you to answer questions and queries potential clients may have prior to them leaving your site. Thus, reducing the chances of you losing a potential client and improving your … Continued