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Electrician web design & digital agency

How electrical customers find you

Local search is where most electrical enquiries start.

"Electrician near me", "EICR certificate Sheffield", "consumer unit upgrade Yorkshire" - people searching for these terms are ready to book. The electricians appearing for these searches are getting work that others are missing entirely.

Electrical businesses benefit particularly well from local SEO because the searches are specific, the intent is high and the competition - while growing - is still beatable with the right approach. We know what it takes to rank for electrical searches locally and we build campaigns around it.

What we build

What a Web & Roll electrician website includes.

Clear services and accreditations

NICEIC registration, Part P certification, NAPIT membership - your qualifications and accreditations displayed clearly and prominently. Customers choosing an electrician need to know they're dealing with someone qualified. We make sure that's the first thing they see.

Service pages that rank

Dedicated pages for each service you offer - consumer unit upgrades, EV charger installation, EICR testing, rewires, fault finding. Each page written to rank for the specific search terms customers use when they're looking for that service.

Service area coverage

Location pages for every area you cover, structured to rank for local searches across your whole patch. If you work across multiple towns, we make sure you're visible in all of them - not just where you're based.

Fast mobile experience

Most electrical searches happen on mobile. We build sites that load fast, display clearly and make it easy to call or enquire within seconds of landing on the page.

Lead capture and click-to-call

Simple, fast contact forms and prominent click-to-call on every page. The fewer steps between finding your site and getting in touch, the more enquiries you receive.

EV charger installation pages

EV charger installation is one of the fastest-growing search categories for electricians. If you offer it, we make sure you have a dedicated, optimised page that captures this traffic specifically.

Main

Getting found online

SEO and Google Ads for electricians.

Organic SEO builds long-term visibility in local search results and the map pack. Google Ads puts you at the top immediately for high-intent searches. For most electrical businesses, both working together delivers the strongest results.

  • Google Business Profile setup and optimisation
  • Local SEO targeting your service area and specific electrical services
  • Google Ads for high-intent searches across your coverage area
  • EV charger installation pages built to capture a growing search market
  • Review strategy for Google and Checkatrade

Our work

Projects we have delivered for trades businesses.

Here are a few of the businesses we have worked with across Yorkshire and the wider UK.

5.0 / 5 on Google
Had an e-commerce site that wasn’t working correctly. They offered advice and helped us move to a different platform. Thanks so much!
Ellen Carroll
Anybody looking for a website marketing company this is the only company you need to deal with. These guys Ian and Tom know what they’re doing. Very very good and knowledgeable and don’t just take your money and do nothing in return they give excellent service. I was recommended to these guys after going through a very bad experience with another company and I wish I’d found them sooner. Nothing is too much trouble and there always there when I need advice and guidance. I’d give 10 stars if I could!!⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Julie Darby
We are thrilled with our new website! Excellent collaboration; we had a concept for our new website, and we achieved it and more. With its excellent modern design and quick loading speed, this has advanced our company. We were able to make sure we didn't overlook anything that could significantly improve our enquiries thanks to Web and Roll.
Kathy White
We have had a long-standing relationship with Web & Roll for several years. They have always been prompt in their response, extremely helpful, and possess great knowledge in their field. They have a clear understanding of our work, priorities, and requirements. For all our web development and online marketing needs, they have proved to be our go-to team. We firmly believe that we have found a committed partner who is always ready to support us and deliver on our online needs.
Antony Scott
Ian and Tom helped me bring my idea alive despite me knowing zero about web design. Approachable, enthusiastic and patient, all great qualities that helped me navigate my way into the unknown world of setting up my own business. They made it seem less scary, and worked with me at my pace, and with my time zone! Come to Florida Ian and Tom first rounds on me. Professional, quality and very reasonably priced. Will absolutely recommend. 5 stars from me.
Zoe Rosai

Ready to get more electrical leads online?

Ready to start winning more jobs online?

Tell us about your business and what you're looking to achieve. We'll come back within one working day with an honest plan.

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Common questions

FAQs - web design and digital marketing for electricians.

Questions we hear most often from electricians considering a new website or digital marketing.