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Electrician web design & digital agency

How electrical customers find you

Local search is where most electrical enquiries start.

"Electrician near me", "EICR certificate Sheffield", "consumer unit upgrade Yorkshire" - people searching for these terms are ready to book. The electricians appearing for these searches are getting work that others are missing entirely.

Electrical businesses benefit particularly well from local SEO because the searches are specific, the intent is high and the competition - while growing - is still beatable with the right approach. We know what it takes to rank for electrical searches locally and we build campaigns around it.

What we build

What a Web & Roll electrician website includes.

Clear services and accreditations.

NICEIC registration, Part P certification, NAPIT membership - your qualifications and accreditations displayed clearly and prominently. Customers choosing an electrician need to know they're dealing with someone qualified. We make sure that's the first thing they see.

Service pages that rank.

Dedicated pages for each service you offer - consumer unit upgrades, EV charger installation, EICR testing, rewires, fault finding. Each page written to rank for the specific search terms customers use when they're looking for that service.

Service area coverage.

Location pages for every area you cover, structured to rank for local searches across your whole patch. If you work across multiple towns, we make sure you're visible in all of them - not just where you're based.

Fast mobile experience.

Most electrical searches happen on mobile. We build sites that load fast, display clearly and make it easy to call or enquire within seconds of landing on the page.

Lead capture and click-to-call.

Simple, fast contact forms and prominent click-to-call on every page. The fewer steps between finding your site and getting in touch, the more enquiries you receive.

EV charger installation pages.

EV charger installation is one of the fastest-growing search categories for electricians. If you offer it, we make sure you have a dedicated, optimised page that captures this traffic specifically.

Main

Getting found online

SEO and Google Ads for electricians.

Organic SEO builds long-term visibility in local search results and the map pack. Google Ads puts you at the top immediately for high-intent searches. For most electrical businesses, both working together delivers the strongest results.

  • Google Business Profile setup and optimisation
  • Local SEO targeting your service area and specific electrical services
  • Google Ads for high-intent searches across your coverage area
  • EV charger installation pages built to capture a growing search market
  • Review strategy for Google and Checkatrade

Our work

Projects we have delivered for trades businesses.

Here are a few of the businesses we have worked with across Yorkshire and the wider UK.

5.0 / 5 on Google
We’ve worked with Web & Roll for several years, looking after our website, SEO and online presence, and the results have made a huge difference to our business. Ian, Tom and the team understand what we’re trying to achieve, are always on hand when needed and genuinely care about helping our business grow. Our website and Google presence are now a major source of enquiries for AMPM Property Maintenance. A brilliant Sheffield company and a team we trust completely. Highly recommended. ⭐⭐⭐⭐⭐
Am Pm
We’ve worked with Web and Roll across both SEO and consultancy partnerships and have always found them incredibly knowledgeable, proactive and on the ball. They’re consistently ahead of the latest trends and developments, bringing fresh ideas and valuable insight that genuinely helps us stay one step ahead. The team are responsive, easy to work with and always happy to offer advice when needed. A great company to work alongside and a partnership we really value. Highly recommended!
MorfittSmith Estate & Letting Agent
Great work from the boys at web & roll. We’ve had our new website designed, tweaked and constantly worked on until we got exactly what we wanted. A big thanks!
Russ Lees
Albert Carroll
Had an e-commerce site that wasn’t working correctly. They offered advice and helped us move to a different platform. Thanks so much!
Ellen Carroll
Anybody looking for a website marketing company this is the only company you need to deal with. These guys Ian and Tom know what they’re doing. Very very good and knowledgeable and don’t just take your money and do nothing in return they give excellent service. I was recommended to these guys after going through a very bad experience with another company and I wish I’d found them sooner. Nothing is too much trouble and there always there when I need advice and guidance. I’d give 10 stars if I could!!⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Julie Darby
Max White
We are thrilled with our new website! Excellent collaboration; we had a concept for our new website, and we achieved it and more. With its excellent modern design and quick loading speed, this has advanced our company. We were able to make sure we didn't overlook anything that could significantly improve our enquiries thanks to Web and Roll.
Kathy White
Fantastic job all around! Great person to work with, everything finished to a high standard. Didn’t just complete the work we sent across but also suggested improvements throughout where he could see fit. You can’t ask for more at all
Callum H
I have worked with Ian and Tom for a number of years. They have always been very helpful, explaining everything clearly and responding quickly. Wouldn't hesitate to recommend to others. Steph
Steph Stepney
We have had a long-standing relationship with Web & Roll for several years. They have always been prompt in their response, extremely helpful, and possess great knowledge in their field. They have a clear understanding of our work, priorities, and requirements. For all our web development and online marketing needs, they have proved to be our go-to team. We firmly believe that we have found a committed partner who is always ready to support us and deliver on our online needs.
Antony Scott
A very dedicated team and very professional with great results
Bookings Door 2 Door
Ian created my website a couple of years ago now and did a great job in advising me what to put in it. Since the website went live I’ve had hundreds of enquiries. I would definitely recommend this company if you’re thinking of creating a new website.
Lee Kettlewell
Would definitely recommend thanks if you need any help regarding website problems this company is fantastic went through it on the phone much appreciated
Martin Dickinson
Highly recommend. If you are struggling with anything relating to your website. Professional, excellent communication, great attention to detail and will speak to you on the telephone.
Stella Eden
Brilliant, can’t thank them enough so easy to work with highly recommend
George Baird
Tom and Ian did a great job of designing a new website for our business and providing general advice on how to increase our online presence. In the first month we have seen a marked increase in website traffic and average session duration, and a reduction in bounce rate. We have also received significantly more job applications, new business enquiries and general enquires through our new site compared with our old one.
Kayleigh Overend
We initially used Web and Roll for an SEO campaign which was very successful in achieving our aims. Following on from this Web and Roll have also designed us a new website which we are very pleased with, and run further marketing claims over Google and Facebook. Everyone we have dealt with has been responsive, knowledgeable and professional and we have been very happy with the results.
David Stebbings
Tom and Ian have been first class helping us set up our website and advising us on ongoing SEO and Google Ad campaigns. I recommend them to everyone struggling to get a great website up and running.
Chris
We have used Web and Roll for assistance with a Google Adwords account. I was sceptical at first as I was running it myself, but they clearly know what to do better than I did and I am getting a load more enquiries coming through than I was before. Would definitely recommend
Lee Drummond
Ian and Tom helped me bring my idea alive despite me knowing zero about web design. Approachable, enthusiastic and patient, all great qualities that helped me navigate my way into the unknown world of setting up my own business. They made it seem less scary, and worked with me at my pace, and with my time zone! Come to Florida Ian and Tom first rounds on me. Professional, quality and very reasonably priced. Will absolutely recommend. 5 stars from me.
Zoe Rosai
Tom and Ian not only created my lovely web site, but they are on hand to answer all my daft questions. Thank you.
Jen Coldwell
Absolutely fantastic service buy Tom and Ian. I couldn't ask for better people to make my site for my business for me, they were both constantly In touch and giving creative ideas and advice! Would highly recommend using these again as they were very fast and the cheapest price around....cheers lads.
Gmanp
Tom is amazing! He built me a new site and used key words and marketing that has changed my sales and my ranking on google substantially! l asked Tom if he could get me on the first page of google and he has done that where no one else could before. His rates are reasonable, he is friendly and professional and I highly recommend him!
Rowena Davies

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Common questions

FAQs - web design and digital marketing for electricians.

Questions we hear most often from electricians considering a new website or digital marketing.